Online Video is Bright Spot in Dark Economy
The business of online video is growing. Numerous recent articles are pointing toward encouraging trends for those of us who are in the business of digital entertainment on the web.
Video advertising appears to continue to sell well according to a recent article in The Economist. Internet advertising will be relatively unscathed in the downturn.
A recent MediaPost article by Mark Walsh seems to support this. "Market researcher eMarketer maintains that video ad spending will buck the downward trend. It expects the category to increase 45% in 2009 to $850 million, or just over 3% of the $25.7 million total projected in online ad spending." See" Video Expected To 'Buck The Downward Trend'
Video advertising appears to continue to sell well according to a recent article in The Economist. Internet advertising will be relatively unscathed in the downturn.
A recent MediaPost article by Mark Walsh seems to support this. "Market researcher eMarketer maintains that video ad spending will buck the downward trend. It expects the category to increase 45% in 2009 to $850 million, or just over 3% of the $25.7 million total projected in online ad spending." See" Video Expected To 'Buck The Downward Trend'
Labels: advertising, business, online+business, online+entertainment
posted by Todd at
2:08 PM
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