My Year in Mobile

In September of 2009 I dove head first into the mobile industry, becoming Creative Director for the Paul Allen/Vulcan Ventures start-up Kiha Software. We launched our private beta in November 2010 and called it aro.com.

We've been developing mainly for the Android platform, but also plan to release on iPhone in 2011. We are using semantic analysis, natural language processing and a unique user experience to make your smart phone smarter. The movie above gives a basic overview of our software. Note: the UI graphics in the video are already out of date...we are constantly iterating.

So that's what I've been up to for the past year. That's why this blog has gotten zero love.

Here is what the press is saying:

11/29/2010 — First Look at Aro for iPhone: Can This Semantic Software Replace Your Core Mobile Apps? Sarah Perez, Read Write Web.

11/15/2010 — Aro Mobile Uses the Cloud to Build Smarter Smartphone Ryan Kim, GigaOM.

11/15/2010 — Aro Offers a Parallel Universe Where Mobile Apps Work Together Liz Gannes, All Things D – Wall Street Journal.

11/9/2010 — Aro Organizes the World Inside Your Smart Phone Tom Simonite, MIT Technology Review.

11/9/2010 — Aro Smartphone Application: A Personal Assistant in Your Back Pocket Tammy Wolf, TMCnet.

10/28/2010 — Aro Mobile and the Next Generation of Business Phones Casey Fictum, Digitalfewsure.

10/27/2010 — Aro Mobile Shows Some Skin — Some Android Skin. And We Have Invites. MG Siegler, TechCrunch.

10/26/2010 — Aro Mobile Wants To Simplify Your Mobile Phone Bits Blog, Jenna Wortham, New York Times.

10/25/2010 — First look at Aro: another example of why chaos on Android is good Robert Scoble, Scobleizer.